Blog
DIRECT-TO-CONSUMER BLOG
“Focus on the process, not the outcome! The outcome is realized only when we are committed to the process!”
-W.E. (Bill) Mitchell
Marketing Expert, Author, Speaker
Script to Screen’s 2020
2020 was a year of challenge for everyone. It was also a year that showed us we could meet those challenges and pivot into success.
Ken Kerry of Script to Screen: 5 Things You Need To Know To Create A Very Successful Lifestyle Brand
An Interview With Vicky Colas Be everywhere! It’s common knowledge but NOT common practice to have your lifestyle brand seen everywhere your customers are consuming content. We all do it. We navigate seamlessly throughout our day from TV to our phones to our...
How Nike Thrived In Quarantine
The economic landscape is rough, especially for products traditionally sold through retail. How do you sell your product at normal levels when many of your regular avenues of business are closed, or open only at reduced capacity? Clearly, the answer is a...
American Golfer: Script to Screen and M2 Marketing and Management Launch National Direct-to-Consumer Advertising Campaign for Adams Golf Innovation by TaylorMade
Friday, December 18, 2020 Script to Screen and M2 Marketing and Management Launch National Direct-to-Consumer Advertising Campaign for Adams Golf Innovation by TaylorMade Just in Time for Holiday Gifting, This DTC Marketing Duo Collaborate in The Execution of National...
Script to Screen and M2 Marketing and Management Launch National Direct-to-Consumer Advertising Campaign for Adams Golf Innovation by TaylorMade
Just in Time for Holiday Gifting, This DTC Marketing Duo Collaborate in The Execution of National TV Campaign for Redesigned Fairway Wood Clubs LOS ANGELES (PRWEB) DECEMBER 17, 2020 Script to Screen, a performance-driven marketing agency with 30 years of experience...
“Be prepared to make the difficult decisions that are necessary and critical to growing a business” with Barbara Kerry — Fem Founder™
Barbara Kerry is Co-Founder and President, Script to Screen, a performance-driven marketing agency with 30 years of experience transforming companies, such as Conair, Keurig, Bare Minerals, Shark/Ninja, Gwynnie Bee, and Nutrisystem, into best-selling brands. She is...